Valentine's Day
Couples sessions and gift cards promoted to locals in early February.
Medical · Massage/Wellness Spas
Local search that catches people ready to book, gift card campaigns timed to the calendar, and gentle automation that turns a first visit into a routine.
Fill the slow days
Slow-day offers, quietly sent
Slow-day offers go by email only to past guests, so you fill open tables without discounting for everyone.
Gift card season, all year
Couples sessions and gift cards promoted to locals in early February.
Gift card campaigns that launch weeks ahead, when shoppers start looking.
Self-care offers for locals looking to recharge.
Your biggest gift card push of the year, from late November through December.
Your plan
Ads
Local search campaigns for people looking for a massage or spa day near them.
Seasonal gift card and new-guest campaigns for people nearby.
Follow-up
CRM
Every guest's visits and preferences in one place.
Lead Emails
Rebooking nudges, membership offers and win-backs for guests who haven't been in lately.
Appointment Reminders
Automated reminders that cut no-shows and last-minute cancellations.
Social
Calming, on-brand posts like ambiance clips, therapist introductions and self-care tips, scheduled automatically.
Why this mix
Most spa bookings start with a local search, so Google leads, and Meta steps up when gift card season arrives.
Retention on autopilot
Your favorite therapist has openings this week.
Memberships put your sessions on a schedule that fits.
Here's a little something to welcome you back.
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