Service · Trucking/Logistics

More freight on the books. More drivers in the seat.

Two engines, one system: campaigns that win shippers, campaigns that recruit drivers, and follow-up built for each.

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Two engines

Shippers and drivers need different messages.

Freight: win shippers

Reach the businesses that need capacity in your lanes.

  • Google search campaigns for freight services in your lanes.
  • Quote requests tracked in your CRM from first contact to first load.
  • Automatic follow-up on every quote, so none go to the next carrier.
  • Company content that builds credibility with shippers.

Fleet: recruit drivers

Show drivers what working with you is really like.

  • Meta recruiting campaigns built for Meta's employment ad rules.
  • TikTok driver-life videos that show the job as it really is.
  • Automatic follow-up on every application.
  • Reminders for interviews and orientation dates.

Driver recruiting

From first scroll to orientation day.

  1. 1

    Discover

    A driver sees a real look at your company on Meta or TikTok.

    Meta + TikTok Ads
  2. 2

    Apply

    Their application lands in your CRM's recruiting pipeline.

    CRM
  3. 3

    Hear back

    An automatic reply confirms the application and explains next steps.

    Automated email
  4. 4

    Interview

    Interview reminders make sure they show up.

    Automated reminder
  5. 5

    Orientation

    One more reminder gets them to day one.

    Automated reminder

Recruiting ads play by different rules.

Job ads on Meta fall under its employment ad category, which turns off targeting by age, gender and ZIP code. So the creative has to find the right drivers, and that's exactly what we build and test.

Your plan

Your freight and fleet plan

Ads

GooglePrimary · Freight

Search campaigns that capture shippers looking for capacity in your lanes.

MetaPrimary · Recruiting

Driver recruiting campaigns where strong creative does the targeting.

TikTokSupporting · Recruiting

Short driver-life videos that put your company in front of drivers.

Follow-up

CRM

Separate pipelines for quote requests and driver applicants.

Lead Emails

Automatic follow-up on freight quotes and job applications.

Appointment Reminders

Automated reminders for interviews and orientation.

Social

Driver spotlights, fleet content and safety culture posts that help recruiting and reassure shippers.

Why this mix

Shippers search and drivers scroll, so each engine runs on the platform where its audience already is.

Questions

Trucking marketing, answered.

Let's grow your freight and your fleet.

15-minute call. Zero onboarding fees. Live in seven days.

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